24 Hour Fitness Tag-A-Challenge

We created the Tag-A-Challenge as a way to keep members engaged during the month of February, a time when member commitment to fitness begins to wane a bit. This challenge had a more whimsical feel than the Refuel Your Fitness Challenge. While we wanted members to perform these challenges at the gym, we also considered that, for members in colder climates, getting to the gym on winter days isn't always possible. So we made the challenges something that could be done at home, too. Members enjoyed the spirit of this challenge.